⚠️Automatic translation pending review by an economist.
In its article « The true cost of the World Cup » published on July 11, 2014, Challenges magazine quoted an estimate by BSI Economics in a publication written on June 5, 2014 by Julien Moussavi entitled « The 2014 FIFA World Cup in Brazil: is it really profitable? » which stated that « the organization of the 2010 FIFA World Cup was expected to bring in 4.9 billion rand (approximately 350 million euros), but a loss of 20 billion rand (approximately 1.5 billion euros) was recorded. »